CoconutIndia.com: Founder's Journey and Success Story in CoconutIndia
For centuries, Indian farmers have been the easy prey for the middlemen to earn more money. They never had the freedom in choosing the markets for their produce. There was no platform for them to meet the buyers. There was no awareness amongst them regarding the market and taking the advantage of this ignorance, the traders and middlemen used to exploit them. This crisis led Vijay Kumar to take the initiative called CoconutIndia.com . CoconutIndia.com is an online portal that connects coconut farmers and buyers directly. It allows the suppliers to bypass the traders and keep the full percentage of profits due to direct sales. With the emergence of CoconutIndia.com in the coconut industry, now coconut products can exported anytime and anywhere throughout India. Moreover, it creates awareness of daily market rates for coconuts and coconut products amongst the sellers and buyers. Since its establishment in 2012, CoconutIndia.com is with-holding this connectivity platform t...